A Prada charity auction raises almost €440,000, benefitting women's education
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A Prada clemency sale raises near €440,000, benefitting women's didactics
An outfit worn by model Gigi Hadid sold for €half-dozen,048, while another garment worn by Kaia Gerber sold for €iv,788. All gain from the auction are being donated to UNESCO's COVID-nineteen Global Education Coalition Initiatives.
Prada'south Tools of Retentiveness Sotheby's auction featured garments, accessories and ready items from the fashion house'southward Autumn/Wintertime 2022 rails shows. (Photo: AFP/Miguel Medina)
In the wake of the coronavirus pandemic, Prada said in July that information technology was collaborating with Sotheby's to auction garments and props used to stage the 2022 Fall/Winter men'south and women'southward fashion shows, held in January and February this year.
The unprecedented auction has now raked in a full of €439,352 (S$701,928), over the initial estimate of between €248,600 to €337,200.
The Fall/Winter 2022 shows were Miuccia Prada's final private showing before Raf Simons came on board as co-creative director.
The sale, titled Tools of Memory, consisted of ane-of-a-kind fashion garments worn by models, accessories and even set components from the shows. A total of 72 lots were upward for bidding.
The well-nigh expensive lot ended up existence Atlas, a statue shaped from woods and coated in a glossy blood-red finish by Dutch architect and artist Rem Koolhaas. The statue was originally estimated to sell for between €5,000 to €7,000, simply went under the hammer for €50,400.
Six photographic prints shot by Gigi Hadid, Daniel Arnold and Philip Meech were as well hot ticket items, receiving a total of 129 bids.
On the way side, the highest lot was an embroidered organza dress with accompanying choker, metal headband, vanity bracelet and two-toned brushed and patent leather Mary Jane pumps. The lot was sold for €17,640, surpassing its estimate of between €xiii,000 to €xv,000.
Meanwhile, an outfit worn by model Gigi Hadid sold for €6,048, while another garment worn by Kaia Gerber sold for €4,788.
All proceeds from the auction volition be donated to UNESCO'southward COVID-xix Global Education Coalition Initiatives.
In particular, the proceeds raised in the auction volition benefit UNESCO's new campaign titled Keeping Girls in the Picture, which has been leading collaborative efforts to promote the continuity of learning during schoolhouse closures and ensure a condom render to school for women across the globe.
"I call up that in this moment what I can do with my work is to do something that is meaningful, real, that can express various intentions, different meanings. The collections are nigh personality, arts and crafts, a artistic contribution. The meaning and usefulness of fashion today: Utilize and utility, function. Clothes as tools, tools for life – manner with a purpose," said Miuccia Prada.
"I think that in this moment what I can do with my work is to practise something that is meaningful, real, that tin limited various intentions, dissimilar meanings." – Miuccia Prada
READ> Prada sales are up double digits in Asia and China, even with toll hike
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Source: https://cnalifestyle.channelnewsasia.com/obsessions/prada-charity-auction-unesco-250016
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